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Prosegur Personal Localization: English Version

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    Váscolo

Váscolo is a multidisciplinary agency specialized in audiovisual communication.
For more than 10 years we have been working from Buenos Aires all over the world,
with passion, professionalism an enthusiasm to give every project a unique and authentic identity.
We are a versatile group of designers, Illustrators, animators, cinematographers
and producers, that share the same simple principle: focus all our energy to offer the best result.

Prosegur, a security company with base in Latin America and Europe, contacted us to develop his new communicational style for they promo videos.

From the script thru general graphic style, to characters design, we looking for a communication mood that could transmit clear, easy and friendly concepts, without references to possible accidents, unfortunate events or sinister situations.

This is the first of a series of promotional videos we are still developing.
Stay tuned, more stuff coming soon.

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Prosegur, una de las empresas líderes en seguridad con sedes en América Latina y Europa, nos convocó para desarrollar su nuevo estilo comunicacional de videos promocionales.

Desde la realización del guión, pasando por el estilo gráfico general, hasta el diseño de los personajes, buscamos un tono de comunicación que pudiera transmitir conceptos claros, sencillos y amigables, sin hacer referencia a posibles accidentes, eventos desafortunados o situaciones siniestras.

Este es el primero de varios vídeos promocionales que estamos desarrollando.
Estén atentos, muy pronto estaremos compartiendo más.

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Credits:
Executive Creative Director: Martin Schurmann
Animation Director: Ernesto Reyna
Design: Florencia Tasso, Micaela Podrzaj
Animation: Ernesto Reyna, Justin Gundlock, David Mir
Script: Lucas Boll
Music and Sound Design: Facundo Capece
Production: Natalia Giuliano
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Tags

Infographic / Explain Animation

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