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Lexus / Google Cardboard

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    workbyprocess
Process Moving Image is a full service moving image studio established in 2014. We are creatively led with design and technical excellence at the heart of our approach.
Client: Lexus

Agency: Amaze
Art Direction: Wayne Silcock (Amaze)

Producer: Daniel Carr (Amaze)
Direction, 3D, Animation, Texturing, Lighting, Edit: Process

We were asked to make a short explainer film showing how to put together the new Lexus branded Google Cardboard VR headsets. Working from the flat print artwork we rigged, lit & animated the headset in a 3D environment.
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3D

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