Crohn's & Colitis UK - It Takes Guts
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Working closely with the team at Lark, we designed and produced this hero video for the It Takes Guts campaign for Crohn’s & Colitis; encouraging people to speak up about their condition. Working in an illustrative style, we were able to convey the emotional stories of three characters based on collected case studies. The animation finishes powerfully by revealing the people behind the narration, grounding the film in reality.